ContentGem 23.9 · WordPress-native

The content growth plan writes itself. You still approve every step.

ContentGem is an Autonomous Content Growth Platform for WordPress. It reads your own site, clusters, internal links, competitors and Search Console evidence, then proposes one ordered plan: what to do next, why it matters now, which evidence supports it, how confident it is and how the result will be verified.

ObserveContent index, clusters, links
ResearchEvidence and knowledge files
ReasonChallenge weak evidence
PrioritiseOpportunity Score, confidence
PlanOrdered Growth Plan
ExecutePermissions, limits, gates
VerifyRead back, audit, roll back

Autonomous Growth PlanInterface reconstruction · 23.9.0

Plan actions308 completed

Awaiting approval4Review before applying

Decay risks2Performance review needed

Low confidence1Missing evidence

Create the missing pillar page High confidence

Five supporting pages exist, but the cluster has no authoritative hub. The pillar is a dependency for 25 dependent article-publication tasks.

Run next taskReview evidenceSkip with reason

Execution success is not SEO success. Later search and business outcomes remain separate.

The gap this closes

Most content stacks automate writing before they automate judgement

That reverses the safer order. A draft is cheap; a wrong publishing decision is expensive and hard to unwind. ContentGem decides first and writes second.

Evidence before action

Every material recommendation can expose why, why now, the evidence, the confidence class, dependencies, risks, limitations, alternatives and the verification method.

Opportunity Score with confidence and stated limitations

The portfolio, not the page

A shared content and internal-link index covers posts, pages or both. Clusters, primary and semantic keywords and pillar relationships are treated as one connected system.

Knowledge graph for decay and topical coverage

Reversible by design

Updates run through content-hash checks, a WordPress revision, an audit record and rollback. Internal-link plans store rollback snapshots and preserve existing links.

Verified rollback, audit logging, duplicate prevention

Workspaces

One plan in front, eleven specialist workspaces behind it

AI Mode keeps the Autonomous Growth Plan central. Professional Mode freezes plan scheduling and publishing, returns future posts to draft and opens every specialist workspace for inspection. Both modes share one plan and one state.

Free plan

Content Health

Page-level issues with verified, reversible update plans. Works on empty, new and established sites.

Content Health →

Free plan

Internal Linking

Read-only evaluation of relevant anchors, orphan pages and cluster connections before anything is applied.

Internal linking →

Own search key

Competitor Analysis

Comparable pages, topics and clusters, discovered through your own Google Programmable Search or Brave Search account.

Competitor analysis →

Your API key

AI Assistant & Drafts

Evidence-aware drafts and updates from approved plan actions, saved as native WordPress drafts.

AI drafting →

Free plan

Knowledge Base

Up to 100 private Markdown, CSV, Excel, text, JSON or text-based PDF files ground every AI workflow.

Knowledge grounding →

Free plan

Results & History

Completed work, verification level, failures and rollback history, with observed and estimated value kept separate.

Plan and results →

Scope note. Workspace names and descriptions above are taken from the canonical navigation registry in build 23.9.0. Since 23.9.0 the five Professional Workspaces (Business Profile, Business Outcomes, Management Reporting, Content Portfolio, Competitor Analysis) are available to every authorised user on every plan; the plugin readme FAQ still describes the earlier Growth-tier gating and is the older statement of the two.

How a decision is made

From site evidence to a verified change

Seven stages, each inspectable. Nothing skips a stage to look faster.

Observe — The content index covers the post types you select. Clusters, keywords, pillars and internal links become one model instead of a spreadsheet.
Research — Optional Search Console evidence, competitor pages from your own search API and up to 100 private knowledge files supply context.
Reason and challenge — Weak, stale or contradictory evidence is challenged rather than smoothed over. Confidence reflects evidence quality, freshness, independence and agreement.
Prioritise — The Opportunity Score ranks candidates and states its own limitations. Search intent is classified and the correct page type recommended.
Decide the action type — After a multidimensional overlap review, each topic gets one decision: create, update, expand, merge, redirect, reposition or skip.
Execute with safeguards — Background workers respect permissions, daily and weekly limits, execution windows, duplicate prevention, Content Health gates and approvals.
Verify and learn — Stored results are read back and audited. Repeated verified outcomes become transparent, expiring SEO learnings that stay advisory and correctable.

Start conditions

What you need before the first assessment

Source: ContentGem 23.9.0 readme installation and external-services sections.
Requirement	Why it exists	Needed for
WordPress 6.2+ and PHP 7.4+	Tested up to WordPress 7.0.	Installation
Your OpenAI or Anthropic API key	AI generation stays bring-your-own-key; the provider bills you directly.	Titles, plans, drafts, proposals
Post types selected and index built	Content Health and the Optimizer work on the scope you choose: posts, pages or both.	Assessment and linking
Google Programmable Search or Brave Search key	Competitor discovery contacts only the provider you configure. Without credentials it stays off and a limited-analysis explanation is shown instead of scraping search pages.	Competitor Analysis
Google Search Console (optional)	First-party clicks, impressions, CTR and position improve confidence.	Health, Opportunity Score, Learning

Nothing here is a hidden subscription. The Free plan includes the content index, clusters, Content Health, the Optimizer and AI drafting with a manual or semi-autonomous Growth Plan.

Questions

Frequently asked

Is ContentGem free?

Yes. The Free plan is a complete, fully functional plugin and needs no account or licence. Growth and Unlimited plans, managed through Freemius, add autonomous auto-publishing (Autopilot) and IndexNow.

Which AI provider does ContentGem use?

Your own. ContentGem sends prompts to OpenAI or Anthropic with the API key you enter in Settings. This stays bring-your-own-key on every plan and ContentGem never bills provider usage.

Does ContentGem publish without approval?

Only if you explicitly enable it. Defaults are conservative: manual and semi-autonomous modes require approval, and daily and weekly limits, duplicate prevention, Content Health gates and an editorial quality gate stay in force.

Do I need Google Search Console?

No. Search Console is optional. When it is connected, its clicks, impressions, CTR and position data strengthen Content Health, the Opportunity Score and Learning on every plan.

What happens to my clusters if I reinstall the plugin?

Managed cluster names, descriptions, primary keywords and semantic keywords are preserved in a dedicated reinstall backup and restored on activation.

Next step

Install it, index your site, read the first plan

Installation, indexing and the first Content Health assessment happen inside WordPress. No export, no second dashboard, no ranking promises.

Boundary. ContentGem verifies that a change was stored as intended. It does not promise rankings, traffic or revenue, and it keeps implementation success separate from later search and business outcomes.